Key Assets Properties Limited
Specialist property deal sourcing across England and Wales
We connect motivated sellers with qualified cash buyers, and bring investors assessed deals they can act on. Which one are you?
Thinking of selling your property quickly?
We connect motivated sellers with qualified cash buyers. No agents, no chain, no repairs.
What is my property worth?
Looking for profitable off market and BMV deals?
We source, assess and present qualifying deals to investors ready to move quickly.
Explore investment opportunitiesOur approach
Straightforward with both sides of every deal
We'll tell a seller honestly if a cash sale isn't the right option. We'll tell an investor honestly what the numbers look like, not what they want to hear. That's how we earn repeat business from both.
For homeowners in England and Wales
Sell your home quickly, for a fair price, without the hassle
Key Assets connects motivated sellers with trusted cash buyers. No estate agents, no chain, no repairs, no fees to you.
- A call back with your figures, usually the same day
- No obligation until a contract is signed
- An honest answer if a cash sale isn't right for you
Free cash offer assessment
Step 1 of 3
Three short steps. No obligation, and no fees to you.
Thanks. We're on it.
We'll research recent sold prices near the property and call you, usually the same day, to talk through the figures.
To be upfront: a cash sale typically means receiving less than full open market value. We'll explain exactly why, and we'll tell you honestly if another route suits you better.
What happens next
What happens when you get in touch
Tell us about your property
Fill in the short form with your address and contact details. No valuations, no estate agent, no cleaning.
We research and call you
We look at recent comparable sales in your area to work out a realistic cash offer range, then call you, usually the same day, to explain the figures.
We find you a buyer
If a cash sale makes sense, we present your property to our network of qualified cash buyers and work towards a completion date that suits you, typically within a few weeks.
The benefits
Why sellers choose a cash sale
No estate agent fees
You keep 100% of the agreed price. We're paid by the buyer, not by you.
No repairs or cleaning
Our buyers purchase in any condition: dated kitchens, structural issues, damp or tenanted. You don't need to do anything first.
No chain
Buyers in our network are cash buyers. No mortgage delays, no chains to break.
Completion on your timeline
We work to a date that suits you. As little as a few weeks, or longer if you need more time.
One point of contact
You deal with Key Assets throughout. We manage the process on your behalf.
Regulated and accountable
Members of the Property Redress Scheme, so you have an independent route if something goes wrong.
Your situation
Reasons sellers come to us
Pick the one closest to yours and we'll take you straight to the assessment.
Probate and inheritance
Dealing with an inherited property can be slow and draining. A cash sale can give beneficiaries a clean, straightforward resolution without waiting months.
This is my situation
Relationship breakdown
Divorce and separation often need a quick, clean resolution. We work with both parties and aim for a timeline that fits your legal proceedings.
This is my situation
Financial pressure
If you're behind on mortgage payments or facing repossession, time matters. Our buyers can often complete in weeks rather than months.
This is my situation
Retiring landlords
Looking to exit from property? Our buyers purchase tenanted homes and portfolios, with no need to wait for tenants to move out.
This is my situation
Major refurbishment required
If the property needs significant work and you don't want the cost and stress of repairs, our buyers purchase in any condition.
This is my situation
Chain break
If your own sale has fallen through and you need to move quickly, a cash sale removes the uncertainty.
This is my situationThe honest tradeoff
When you sell through us, you get speed, certainty and a managed process, but you will typically receive less than full open market value.
In return, you avoid estate agent fees, months of viewings and uncertainty, repair costs, and the risk of a sale falling through, which affects roughly one in three open market sales. For many sellers in your situation, the speed and peace of mind makes a cash sale the best option.
We will tell you honestly if we don't think a cash sale is the right option for your situation.
What you avoid with a cash sale
For homeowners in England and Wales
Get your free cash offer assessment
Tell us about the property in three short steps. We'll research recent sold prices nearby and call you with your figures, usually the same day.
- No fees to you at any stage
- No obligation until a contract is signed
- Your details stay with us and are never sold
After you submit
We research your area
We look at comparable sold prices nearby to work out a realistic cash offer range.
We call you
We talk you through the figures and tell you honestly whether a cash sale makes sense.
You decide
If you want to go ahead, we find you a buyer from our network. If not, that's the end of it.
Want to know more first? Read how the process works or the seller FAQs.
For sellers
How the process works
From your first enquiry to completion, here's exactly what happens.
- 1
Tell us about your property
Fill in the short form with your name, phone number, email address and property address. That's all we need to get started. No valuations, no viewings, no estate agents at this point.
Typical time: 2 minutes - 2
We research your area
Our team reviews recent comparable sold prices in your area: similar properties of the same type and size, nearby, sold in the past 12 months. This gives us an honest benchmark for what will work for an investor and what a cash buyer would be prepared to pay.
Typical time: same day - 3
We call you with an assessment
Our team lead calls you to walk through the figures, explain the reasoning and answer your questions. We'll be straightforward about what a cash offer is likely to look like, and whether a cash sale makes sense for you.
This is not a binding offer. It's a conversation – you are under no obligation.
Typical time: within 24 hours of your enquiry - 4
We find you a buyer
If you want to proceed, we present your property to our network of qualified cash buyers. Once a buyer is matched and an offer is confirmed to you in writing, we work with you and the buyer's solicitors towards a completion date that suits you.
We remain your single point of contact throughout. We don't disappear once a buyer is found.
Like all property professionals we are required by law to arrange identity and anti-money laundering checks on sellers and investors.
Typical time to completion: 2 to 6 weeks from buyer match - 5
Completion
Funds transfer on the agreed date, the sale completes, and you move on.
There are no fees to you at any stage. We're paid a sourcing fee by the buyer.
What Key Assets does and does not do
Key Assets Properties Limited is a property deal sourcing business. We do not purchase properties ourselves. We find, assess and present qualifying deals to buyers in our investor network, so the buyer is always an independent investor. This is explained in our terms and conditions.
Ready to see your figures?
Three short steps, then a call back, usually the same day.
For sellers
Why sellers choose Key Assets
There are dozens of "we buy any house" companies online. Here's what makes Key Assets different, and what you should check about any company you approach.
What we do differently
We're not a lead generation website
Many sites that look like cash buyers are lead generators who collect your details and sell them to several companies without telling you. Key Assets doesn't do this. Your enquiry stays with us and is used only to find you a buyer.
We tell you honestly if a cash sale isn't right
We only put your property to our buyer network if we believe the deal makes sense for both the seller and the investor. If it doesn't, we'll say so and suggest what might work better.
We manage the process on your behalf
From your first enquiry to completion, you have one point of contact. We coordinate with the buyer and their solicitors so you don't have to.
No fees to the seller
We're paid a sourcing fee by the buyer. There are no charges to you.
A registered, accountable business
We're members of the Property Redress Scheme (PRS054063), an independent, Government approved redress scheme for property agents, and registered with the ICO (ZB878151) for data protection.
Clear on who buys
We're a sourcing business, not the buyer. We'll always be clear about who you're dealing with at every stage.
What to check about any cash buyer or sourcing company
Before you engage with any company offering a fast cash sale, it's worth checking the following, whether that's us or anyone else.
- Are they a genuine buyer or a lead generator? Ask directly: do you buy with your own funds, or pass contact details to other companies?
- Are they a member of a recognised redress scheme, such as the Property Redress Scheme or The Property Ombudsman?
- Can you find them on Companies House?
- Do they charge you any upfront fees? Reputable companies don't.
- Will they confirm their process and fees in writing?
We're happy to answer every one of these. Company number 16975704, PRS membership PRS054063.
See how we measure up
Get a free, no obligation assessment of your property.
For sellers
Frequently asked questions
Answers to the questions sellers most often ask us.
Do you buy properties yourselves?
No. Key Assets Properties Limited is a property deal sourcing business. We assess your property, work with you on a realistic cash offer range, and then find a qualified buyer from our investor network who completes the purchase. You deal with Key Assets throughout, but the buyer is an independent investor from our network.
How much below market value will the offer be?
We don't apply a fixed percentage, because every property is different. We look at recent comparable sold prices in your area (same type, similar size, nearby) and use those to work out a range that honestly reflects the speed, certainty and cost savings of a cash sale. We'll explain exactly how we arrived at the figure.
Is your offer binding?
The initial range we discuss is indicative, a starting point for the conversation. The formal offer comes from the buyer in our network, once they've confirmed interest following a call with our team. We don't send binding figures by text or WhatsApp, and nothing is committed until an offer is made and agreed.
How quickly can you complete?
In straightforward cases, typically 2 to 6 weeks from matching a buyer. We work to your timeline, so if you need longer, that's fine too.
Do I need to repair or clean the property first?
No. Our buyers purchase properties in any condition, including dated kitchens, structural issues, damp, Japanese knotweed and long term tenancies. You don't need to do anything before we assess it.
Will there be any fees to me?
No fees to the seller at any stage. We're paid a sourcing fee by the buyer on completion.
Will you pass my details to other companies?
No. Your enquiry is used only to find you a buyer through our network. We don't sell leads or share your personal data with third parties without you knowing. See our privacy policy for full details.
What types of property do you work with?
Residential properties across England and Wales: houses, flats, bungalows, tenanted properties, inherited properties, and properties needing significant work. We don't currently work with commercial property.
What areas do you cover?
We source nationally across England and Wales. If you're unsure whether we cover your area, fill in the form and we'll confirm straight away.
Are you regulated?
Key Assets Properties Limited is a member of the Property Redress Scheme (PRS054063), a Government approved independent redress scheme. If you have a complaint we can't resolve directly, you can refer it to the PRS. We're also ICO registered (ZB878151).
What happens if I change my mind?
As with any property sale, there's no obligation until a contract is signed. You can withdraw at any time before exchange of contracts without penalty.
Still got a question?
The quickest way to get answers about your own property is a free assessment.
For investors
Off market, BMV and great investment deals, sourced, assessed and ready to move
Key Assets Properties Limited finds qualifying opportunities from motivated sellers across England and Wales, and presents them to our network of qualified cash investors.
Why investors work with us
Deals worth your time, and nothing else
Sourced deals only
We don't pass on every enquiry. Deals are assessed against defined criteria (floor area, comparables, renovation margin, local demand) before you see them.
Due diligence done
We review comparable sold prices, assess condition, and set out a realistic market value range and an indicative refurbished value. You review the deal, not a raw enquiry.
Motivated sellers
Our sellers come to us. They aren't cold called, and their reason to sell quickly is established before the deal reaches you.
The process
How it works for investors
Register your interest
Tell us the deals you want: property type, areas, budget and strategy (buy to let, flip, refurb to rent).
We assess incoming deals against your criteria
When a matching deal comes in, we send you the details, our comparable analysis and our assessment.
You decide
If you want to move forward, we make the introduction to the seller and support both parties through to completion.
Completion
The purchase completes, and Key Assets is paid a sourcing fee on completion.
Key Assets Properties Limited is a property deal sourcing business acting as agent between seller and buyer. We don't provide financial advice and we don't guarantee returns on any investment. Independent legal and financial advice is strongly recommended before any purchase.
Get matched deals
Register your investment interest
Registration is free. There are no upfront charges, and our sourcing fee is confirmed in writing before any introduction.
- Only deals that match your criteria
- Comparable analysis with every deal
- No fee if you don't proceed
Thanks, we've got your criteria.
We'll be in touch when a qualifying deal matches what you're looking for.
For investors
Get assessed deals that match your strategy
Tell us your areas, strategy and budget. We'll only send deals that fit, each with our comparable analysis.
- Registration is free, with no upfront charges
- Our sourcing fee is confirmed in writing before any introduction
- No fee if you don't proceed
We don't provide financial advice and we don't guarantee returns on any investment. Independent legal and financial advice is strongly recommended before any purchase.
Want to know more first? Read how the investor process works or the investor FAQs.
For investors
How the investor process works
From registration to completion, here's what to expect.
- 1
Register your interest and criteria
Complete our investor registration form. Tell us the areas you focus on, the property types and strategies you pursue (buy to let, flip, refurb to rent, HMO), your typical budget per deal, and your target yield or return.
- 2
We source and assess incoming deals
When we review an investment deal, our team assesses the property against defined criteria before presenting it. We look at recent comparable sold prices (same type, similar floor area, within a defined radius), the property's condition, the estimated refurbished value, and the EPC register.
We only present deals where the numbers make sense as an investment.
- 3
You receive the deal summary
We send you the property details, our comparable analysis, a condition summary, and our assessment of the deal's investment merit. You have enough information to decide without doing the initial research yourself.
- 4
You confirm interest and we make the introduction
If you want to proceed, we arrange the introduction between you and the seller, and remain available to both parties throughout.
- 5
Completion
You instruct your solicitors and proceed to exchange and completion. Key Assets is paid a sourcing fee by the buyer on completion.
Our sourcing fee and how it's charged are confirmed in writing before any introduction is made.
Important note
Key Assets Properties Limited sources and presents deals. We don't provide financial, legal or investment advice, and the decision to proceed rests entirely with you. We strongly recommend independent legal advice and, where appropriate, an independent RICS valuation before committing to any purchase.
Want deals that fit your strategy?
Register your criteria in two minutes.
For investors
Why investors work with Key Assets
Deal flow without the time cost
Finding great deals and genuinely motivated sellers, people who'll accept a meaningful discount for speed and certainty, takes time and specialist marketing. We handle it. By the time a deal reaches you, the seller is qualified and the deal assessed.
Consistent sourcing criteria
We use a defined, repeatable method to assess comparables and deal viability. Deals aren't presented on gut feel.
Off market and motivated
In off market deals, sellers come to us directly. These deals aren't estate agent listings, and the seller's motivation is central to our assessment.
National coverage
We source across England and Wales. Register your target areas and you'll only receive relevant deals.
Transparent fees
Our sourcing fee is agreed in writing before any introduction. No hidden charges.
Regulated business
Key Assets Properties Limited is a member of the Property Redress Scheme (PRS054063), a Government approved independent redress scheme.
See the deals for yourself
Register your criteria and we'll match you with qualifying opportunities.
For investors
Investor FAQs
What is Key Assets' sourcing fee?
Our fee is confirmed in writing before any introduction is made, and it's paid by the buyer on completion. There are no upfront charges to investors.
What types of deal do you source?
Residential property (houses, flats and bungalows) in any condition, particularly where the seller has a genuine reason to sell quickly: probate, financial pressure, relationship breakdown, landlord exit or condition concerns. We don't currently source commercial property.
What due diligence do you carry out?
We review comparable sold prices in the area (same type, similar floor area, within a defined radius, last 12 months), assess condition from seller information and available data, and set out an indicative market value range and potential refurbished value. We don't provide a RICS valuation and recommend you get an independent survey before committing.
What areas do you cover?
Nationally across England and Wales. Register your target areas and we'll match deals accordingly.
What if I decide not to proceed with a deal?
There's no obligation. If you decide not to proceed after reviewing a deal, no fee is payable.
Do you provide financial or investment advice?
No. We present deals with supporting analysis, and all investment decisions rest with you. We strongly recommend independent legal and financial advice before any purchase.
Are you regulated?
Key Assets Properties Limited is a member of the Property Redress Scheme (PRS054063) and ICO registered (ZB878151). We're registered in England and Wales, company number 16975704.
Ready to see matched deals?
Registration is free and takes two minutes.
About us
About Key Assets Properties Limited
A specialist property deal sourcing business operating across England and Wales. Brought to you by people who are passionate about property and active, experienced investors ourselves.
We work with two groups of people: homeowners who want a fast, fair sale without the delays and costs of the open market, and investors who want access to qualifying below market value deals that have already been assessed.
At Key Assets, our role is to find motivated sellers, assess each deal against a consistent method, and connect qualifying opportunities with buyers in our investor network. The investor completes the purchase, and we earn a sourcing fee.
Our approach is built on being straightforward. We'll tell a seller honestly if a cash sale isn't the right option. We'll tell an investor honestly what the numbers look like, not what they want to hear.
Our credentials
Member of the Property Redress Scheme
Membership number PRS054063, valid 3 September 2026 to 2 September 2027. The PRS is an independent, Government approved redress scheme for property agents, giving sellers and buyers a formal complaints route if a dispute can't be resolved directly.
ICO registered
Registration reference ZB878151. We're registered with the Information Commissioner's Office for data protection.
Company details
Key Assets Properties Limited, registered in England and Wales, company number 16975704.
Areas we cover
Where we operate
We source deals nationally across England and Wales, not just in one region.
Sellers
Wondering if we cover your area? Fill in the short form and we'll confirm straight away. In most cases, the answer is yes.
Investors
Tell us your target areas when you register and we'll only send deals in those locations.
Our active sourcing areas are growing with the business. Key Assets doesn't currently provide deal assessments outside England and Wales.
Contact
Get in touch
Choose the route that fits, or send us a message below.
For sellers
The fastest route is the free assessment. A member of the team will be in touch (usually the same day).
Get a cash offer assessmentFor investors
Register your criteria and we'll match you with qualifying deals.
Register your interestGeneral enquiries
Complaints
Please see our complaints procedure. If we can't resolve a complaint directly, you can refer it to the Property Redress Scheme (PRS054063).
Company details
Key Assets Properties Limited, company number 16975704, ICO registration ZB878151.
Thanks, your message is with us.
We'll get back to you shortly.
Legal
Privacy policy
Key Assets Properties Limited ("we", "us", "our") is committed to protecting your personal data and handling it responsibly.
This policy sets out how we collect, use and store personal data in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Data controller
Key Assets Properties Limited, company number 16975704, ICO registration ZB878151.
What data we collect
When you submit an enquiry form, we collect your name, phone number, email address and property address. We may also collect information you give us in later conversations about the property's condition, your circumstances and your reason for selling.
How we use your data
We use the information you provide to assess your property and whether a cash sale suits it, to contact you about a cash offer assessment, to match your property with buyers in our investor network (where you've told us you wish to proceed), and to communicate with you during the process.
We don't use your data for unrelated marketing, and we don't sell your data to third parties.
Sharing your data
We may share your property details with buyers in our investor network to find a buyer for your property. This only happens where you've told us you wish to proceed. We don't share your personal contact details (name, phone, email) with any third party without your knowledge.
We use third party tools, including GoHighLevel (CRM and communications) and WhatsApp Business, to manage enquiries and communications. These tools have their own privacy policies.
Data retention
We keep your data for as long as needed to manage your enquiry and any resulting transaction, and for up to six years afterwards for legal and regulatory purposes.
Your rights
Under UK GDPR, you have the right to access the personal data we hold about you, ask us to correct inaccurate data, ask us to delete your data (subject to legal retention requirements), object to processing, and complain to the Information Commissioner's Office (ico.org.uk).
To exercise any of these rights, contact us at [email protected]. We'll respond within 30 days.
Cookies
Our website uses cookies to understand how visitors use the site and to improve it. You can manage cookie preferences using the cookie banner on the site.
Complaints
If you have a concern about how we've handled your data, you can contact us directly or complain to the ICO at ico.org.uk or on 0303 123 1113.
This policy was last updated in September 2026.
Legal
Complaints procedure
We handle complaints promptly, fairly and transparently.
Key Assets Properties Limited is a member of the Property Redress Scheme (PRS054063), which provides an independent route if we can't resolve a complaint to your satisfaction.
Step 1: Contact us directly
First, please raise your complaint with us using the form below, or by email with the subject line "Complaint". Include your name, contact details and a clear description of your concern.
We'll acknowledge your complaint within 3 working days and aim to give a full response within 15 working days. If our investigation takes longer, we'll keep you updated.
Step 2: Escalate to the Property Redress Scheme
If you're not satisfied with our response, or we haven't resolved your complaint within 8 weeks, you can refer it to the Property Redress Scheme. Referral is free for the person complaining.
Property Redress Scheme
Limelight, 1st Floor, Elstree Way, Borehamwood, Hertfordshire, WD6 1JH
Telephone: 0333 321 9418
Email: [email protected]
Website: www.propertyredress.co.uk
Key Assets PRS membership number: PRS054063
Submit a complaint
Thanks, we've received your complaint.
We'll acknowledge it within 3 working days.
Legal
Terms and conditions
Key Assets Properties Limited: terms of business for sellers.
These terms govern the relationship between Key Assets Properties Limited ("Key Assets", "we", "us") and homeowners ("you", "the seller") who enquire about a cash sale through our service.
1. Who we are
Key Assets Properties Limited is a property deal sourcing business registered in England and Wales (company number 16975704) and a member of the Property Redress Scheme (PRS054063). We are not a cash buyer. We source deals from motivated sellers and present them to buyers in our investor network, so the buyer is always an independent investor.
2. What we do
We assess properties submitted by sellers, set out an indicative cash offer range based on comparable sold prices, and, where a cash sale looks viable for both parties, introduce the seller to a buyer from our investor network. We manage communication between both parties and support the process through to completion.
3. Fees to the seller
There are no fees to the seller at any stage. Key Assets is paid a sourcing fee by the buyer on completion of a successful sale. This fee does not affect the amount you receive.
4. No obligation
Submitting an enquiry or receiving a cash offer assessment creates no legal obligation to proceed. You may withdraw at any time before exchange of contracts without penalty or charge.
5. Indicative offers
Any cash assessment range given to you before a formal written offer is received from a buyer is indicative only. It is based on our assessment of comparable sold prices and property condition, and is not a binding offer or contract. A formal written offer is made only by the buyer, not by Key Assets.
6. No financial or legal advice
Key Assets does not provide financial, legal or investment advice. We strongly recommend sellers get independent legal advice before agreeing to any sale. If you are in financial difficulty or facing repossession, we recommend independent financial guidance as well as exploring a cash sale.
7. Property condition
We assess properties based on information provided by the seller and do not carry out physical inspections. The buyer may commission their own survey or inspection before making a formal offer.
8. Data protection
We handle your personal data in line with our privacy policy and UK GDPR.
9. Complaints
If you are unhappy with our service, please see our complaints procedure. If we cannot resolve your complaint, you may escalate it to the Property Redress Scheme (PRS054063).
10. Governing law
These terms are governed by the law of England and Wales.
These terms were last updated in September 2026.